Category: ‘SEO’

Baking in the Right Content Mix: Content Publishing Strategies

Here for the download? It’s at the bottom. But why not read your way there? Clients often struggle with how to balance different types of content, especially after they’ve seen my favorite slide on content publishing models: The “panic-driven” model always gets a laugh or two, but in reality, that’s the way many companies treat […] Read more

Dec, 06, 2017

  SEO

0

SHARE THIS

Do It Yourself SEO?

*None of the links below are affiliate links. I share them purely for your benefit* One thing I’m passionate about is helping small businesses succeed in an increasingly saturated online landscape. But the way forward is difficult, and I’m not going to lie, it’s really expensive. The best piece of SEO advice I can give […] Read more

Sep, 12, 2017

  SEO

0

SHARE THIS

Internet Privacy Bill and What it Means for Your Company

Senate Resolution 34 S.J.Res.34 – A joint resolution providing for congressional disapproval under chapter 8 of title 5, United States Code, of the rule submitted by the Federal Communications Commission relating to “Protecting the Privacy of Customers of Broadband and Other Telecommunications Services”. This bill, which passed the Senate last week by a mostly partisan […] Read more

Mar, 30, 2017

  SEO

0

SHARE THIS

Mobile-First Unanswered Questions

Google announced yesterday that they will be moving towards a mobile-first index. We’ve heard this multiple times over the last few weeks, but now it’s official. The SEM Post did a great job of covering the basics of this announcement already, so what I want to focus on are the unanswered questions and the areas […] Read more

Nov, 05, 2016

  Mobile, SEO

0

SHARE THIS

Google Broke the Internet

Google told us today that the “penguins won’t march again” this year. Marching is a pretty good description, since marching implies a regimented, formalized, “everyone move out of the way” type of procession. I don’t think it’s any mistake that Google used that verb, because every time Penguin has updated (as infrequent as it’s been), […] Read more

Dec, 03, 2015

  SEO

9

SHARE THIS

Why I Won’t Do Link Building for You in 10 Q&As

Do you offer link building? I get asked this question and it makes me sad. The answer is no. If your goal is to get links, I will not help you. Here’s why, in the 10 most common questions I get and my answers. 1. You offer link audits, so surely you must know a lot about […] Read more

Apr, 16, 2015

  SEO

0

SHARE THIS

#SMX Day One: The Future of Search

SMX day one. SMX has raised the bar for valuable, applicable content. This day was outstanding and if I had to put a theme on the sessions I attended, it would be the future of search. From the growth of direct answers and SERP domination to modern eye tracking and the terrifyingly fantastic app that […] Read more

Mar, 03, 2015

0

SHARE THIS

Penguin 3.0: Updated 10/21

The hotly anticipated rollout of Penguin 3.0 began last week, late Friday night the 17th to be exact. Google confirmed it on Sunday afternoon according to Search Engine Land. Analytics for all accounts that I have access to went haywire over the weekend, and so far, it doesn’t appear that the rollout has finished. While […] Read more

Oct, 20, 2014

  SEO

1

SHARE THIS

Mobile Design & SEO #Pubcon 2014

Rather than think about mobile vs. desktop, consider if your client is in or out. Balance design according to the unique needs of these in and out customers. Mobile design-seo-pubcon2014 from Jenny Halasz

Oct, 08, 2014

0

SHARE THIS

5 Tiny SEO “Hacks” I Use Daily

If you’ve been doing SEO for a long time like I have, you come up with little time-saving shortcuts that you use often. Here are five of mine; maybe they’ll help you, maybe not. Note: this is an advanced SEO post; it contains many terms that the layperson will not understand. 1. Show ALL data […] Read more

Aug, 14, 2014

  SEO

4

SHARE THIS

1 2 3